Brief:
Create a brand identity and digital presence for Zagara Retreats, including a brand strategy, visual identity, website design, and social media strategy.

Brand Ethos:
Slow Living, Nature, Connection

Inspiration:
Zagara Retreats is inspired by the untouched beauty of Sicily—its landscapes, culture, and slow-paced way of life. The name "Zagara," derives from Sicilian citrus blossom, symbolising nature and renewal. We drew inspiration from the island's natural elements—its earthy tones, lush greenery, and relaxed atmosphere

Logo Design:
We focused on a clean typographic logo, avoiding symbols to keep it simple yet sophisticated. The font reflects the retreat’s natural elegance, blending modernity with authenticity.

Social Media:
The social media strategy is highly visual, with ASMR-style videos that draw people in. Through captivating, nature-inspired content, we’ve created viral moments and built a highly engaged community.

Website:
We designed a visual, user-friendly website that’s simple to navigate. It captures the essence of the retreat with beautiful imagery, offering a seamless booking experience for guests.